Wednesday, September 28, 2011

The 1884 Maroons: Advertising

I posted something awhile back about how the Browns were going to increase their advertising presence during the 1884 season.  This, of course, was a response to the excitement that surrounded the creation of the Maroons.  One of the more interesting story lines of the season will be how Von der Ahe responds to Lucas' challenge to the Browns' status as the top professional club in St. Louis and I expect to see a bit of an advertising war in the classified pages of the St. Louis Globe-Democrat.

The above ads, published in the Globe on April 19, 1884, is an example of this.  The two ads appeared, one just below the other, in the same column.  The Maroons' ad is a bit bigger and I can say from experience that it grabbed the eye better than the Browns ad did.

I have an even better example of St. Louis baseball advertising from 1884 coming up in a day or so.  

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